Passenger Demand #2

[benlufc1989]

So i have a flight, its been going for a month or so now

Departure   Leeds Bradford, EGNM (LBA), United Kingdom United Kingdom   2035 NM   
Destination   Tel Aviv - Ben-Gurion, LLBG (TLV), Israel

YO115   EGNM - LLBG   06:30 - 14:00   Every day
YO116   LLBG - EGNM   15:20 - 19:05

The Estimated passenger demand   ~170 passengers / day - Estimation accuracy   90%

No other airline is flying this route

Assigned to: Boeing 737-700, (#1025)
Seat config: Y126, C0, F0


YO115   EGNM - LLBG
Sold seats   52.6 / 126
Load factor   41.7%
   
YO116   LLBG - EGNM   
Sold seats   58.7 / 126
Load factor   46.6%

Could someone advise where im going wrong?

Just to note ive put the price down to 183 so im needing to get to 67(outbound)51% & 70(inbound)55% seats sold just to break even

[Sami]

What's your Route Image on this routepair?

[gazzz0x2z]

1 month of real life, or one month in the game? If it's one month in the game, that's perfectly normal : Route image is still low(Hence Sami's question).

But I just checked : Leeds-Tel Aviv is 2035NM. That's just enough to kick in the "too small penalty" for that kind of planes. Though, usually, it waits 200+ demand before striking, and you are at 170.

Still, it's a dangerous road to fly with such a plane. A too small plane makes people flee.

[benlufc1989]

the route image was 27. i decided to cancel it, cut my losses and put the plane on a route over subscribed by others and try win the custom. i guess ill just have to try raise my prices on other routes to make up for it. i have plenty that are 95%+ LF so ill just keep creeping these up 

[gazzz0x2z]

at RI 27, its normal to lose money, if the route is not to short. That's a long investment, that kind of route(that's where advertisement helps). But if you cannot afford to keep it losing money for still 2/3 months, then closing it was the right decision.

[jjriddle1]

Start an ad campaign to get the score to grow quicker.   What time of day are you flying it?  Are you flying it everyday?