Quick marketing question

[n612ua]

  Hello I just started playing this i'm in the demo game.  I hav general marketing setup.  My question is after adding a route do I need to cancel the current marketing campain and start a new so that the new routes are covered?

Thanks Mike

[lunchbox]

You should be able to do a general marketing and a route campaign at the same time, but I forget if you are allowed to do that in the demo or not

[Sigma]

General Marketing and Route Marketing are 2 completely different things.

General Marketing affects your Company Image (CI).  And, no, you don't need to cancel and renew it as you add routes.  It will automatically scale as you add routes.

Route Marketing affects your Route Image (RI).  And, if you want, you need to market a route as you add it to your list of destinations.  It's not a requisite though.  It's up to you whether it's worth it or not.

[n612ua]

ok thanks for the help.