What's the best way to make you ci higher

[socceroos28]

just wondering, if you had a good CI would that result in more passengers. Also how much should i spend on the marketing. thanks

[Sami]

More (or larger) marketing campaings. That's the way to make your image go up.

And what you need in terms of CI depends on your type of operation and competition. A small regional airline is fine with 30-50 pt image.