Hi,
I'm planning to send an A/C flying in a competed route. Since my airline is new, and have low CI, I'm planning to lower price to attract customer as well as competing against the other. But I can't find out the prices of competitors. Checked the manual, couldn't find it, too. Have I missed something?
Thanks
Nope, haven't missed anything. It's impossible to see what your competitors are charging.
Maybe something to add,
competitor research, to find out what load factors and prices are on specific routes...
Unlike the real world where price is king, here in AWS, the pax are less obsessed with price. There are many variables that have more sway with AWS pax then price. Most notably frequency and CI.
As such, showing a competitors prices holds little value in AWS.
Talentz
Quote from: Talentz on August 15, 2012, 07:24:56 AM
Unlike the real world where price is king, here in AWS, the pax are less obsessed with price. There are many variables that have more sway with AWS pax then price. Most notably frequency and CI.
As such, showing a competitors prices holds little value in AWS.
Talentz
Don't forget that the variables have been changed now Talentz, and price is indeed quite important with the new pax allocation model which is active from MT7 onwards.