Where can I compare prices set by other airlines (or maybe an industry average) so as to decide my ticket pricing ?
Is there such a feature ?
Thanks
-- Nik
You can't see anyone else's pricing or any average of what everyone's charging. You can see the standard cost whenever you open a route, but never after that.
Just set it to standard and leave it there. And periodically reset it to standard (to keep up with inflation) using the feature on the bottom of the Price Management screen.
Competing via price in AWS is a complete waste of time and money, in my opinion. It almost never pays off as even if you give the seats away you barely get any additional traffic. Unless you're completely dead-set on bragging about having a slightly higher marketshare on a route than someone else, you'll just give up more revenue and sell extremely few (if any) more seats.
Save the money you'd give up by lowering your seat cost and put that into CI (not RI, also a huge waste of cash) and actually get some bang for your buck.
Good to know.
Thanks for replying!!
-- nik