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Author Topic: Company Image  (Read 667 times)


  • Former member
Company Image
« on: March 17, 2011, 03:39:38 PM »
Why is my company image dropping?  I have made NO adjustments and I currently have a marketing campaign in place (all types selected).

It leveled off at 41 and now it is heading down??  40.55??!!  Why??

Offline alexgv1

  • Members
  • Posts: 2222
Re: Company Image
« Reply #1 on: March 17, 2011, 03:46:43 PM »
It fluctuates from week to week. A drop of under 1 CI point is nothing to worry about and you may see it going up again the next week.

CEO of South Where Airlines (SWA|WH)


  • Former member
Re: Company Image
« Reply #2 on: March 17, 2011, 05:15:17 PM »
You may for example have had a cancellation, or something...


  • Former member
Re: Company Image
« Reply #3 on: March 17, 2011, 05:23:50 PM »
This happened to me as well. I think a cancellation may have had something to do with it. I had a technical problem (even though my A/B checks are in place and C/D aren't due for awhile) and the flight was grounded. I am just barely out of the negative at a +5.1. I also panicked and did an extra marketing campaign, but I'm starting to wonderful if I really needed to do that and simply ride it out. :-\


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