One thing I have found, and will discount a bit, is when fuel prices get really high, I just revert to default pricing and maybe add a percent or two if ts really high and it seems to work out and thr profits stay ok. Another thing I do, when fuel prices are really low is have a fare sale and discount 10-15% for a short while and you can practically see you're bottom go up before your eyes (well in fact on some occasions I have). One thing I haven't done and probably never will is let staff go. I know they do it in the actual world ALL the time, but I hate too. Has anyone else found they absolutley had to let go of staff? Has anyone ever done paycuts? Just curious because it happens in the land of the living and breathing. Just curious.