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Author Topic: [-] Company Image depending on location  (Read 436 times)

Klcosta

  • Former member
[-] Company Image depending on location
« on: March 14, 2010, 01:09:06 AM »
I feel that company image has to be divided into world zones or at least continents. If you are a domestic European airline there really is no point in being known in Alaska or the States. But once you start flights to America it starts to matter if people in the United States know about your airline. So when you just started flights to America you should have a company Image of 20 to 30 in Europe and 0 in North America. As you publicize that particular flight or target that particular area with marketing that goes up not affecting the Image in Europe. It would be a lot more realistic than having a scale from 1 -100 that spans the world. Any thoughts?
« Last Edit: October 18, 2011, 09:44:51 PM by sami »

Offline Sami

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